I was looking for a video to post for today's Video Friday post and found this stunning video by Sun International promoting the Boardwalk Hotel and Casino complex. More importantly, they are promoting Port Elizabeth along with the Boardwalk. Whoever commissioned this video and worked on the project gets that everybody has to be a destination marketer as much as a product marketer as visitors first select a destination before they choose at which establishment they want to stay. Well done Sun International on a brilliant video.
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